Kawaii/Jfashion Fukubukuro 2019

Hi everyone, I rarely do this type of post (admittedly, I haven’t blogged much at all in the past year or so..) but I wanted to share this as a 1) reminder for myself and 2) resource for any of you who may be looking for the Lucky Bags/Fukubukuro from our favorite Japanese brands.

In case you didn’t know, fukubukuro are a tradition in Japan. Initially, they were created to move old stock and make room for new things—it’s generally considered bad luck to have things from the previous year. In the past, many fashion fukubukuro would include things that hadn’t been popular and sold at discounted prices.

Now, though, many of the popular Japanese kawaii fashion companies will manufacture and design fukubukuro-only clothes. Preorders generally open mid-end November and early December, so hopefully this post is right on time.

Anyways, in case you want to buy any of these, you can try zenmarket.com/Buyee/Tenso (shipping forwarder companies, who will place the order in Japan, have it mailed to their warehouse, re-packed, then sent to you) or Tenshi, an independent shopping agent who I’ve heard many wonderful things about.

Brand: one spo
Options: Caramel Latte or White Mocha
Price: 10,800 yen (tax included)
Items: 8 (including bag)
Link: https://onespo-store.net/s/181109OSP/?link=top_bnr_01
Contents: Fur Neck Warmer, Jacket, Beret, One Piece, Hoodie, Skirt, Bag Belt, Bag
Comments: I didn’t like these at first, but the more I look at them the more they’re growing on me. The bag is really cute. I’m not 100% sure about the hoodie but I think everything else is adorable!

Brand: Anmille
Options: Sweet or Girly
Price:
8,000 yen (tax excluded)
Items:
5 (including bag)
Link:
https://evelyn.tokyo.jp/item/detail/1_2_ANMF-002_90/23
Contents: Tank Top, Jacket/Sweater, Skirt, Blouse, Bag
Comments: Anmille is a sister brand of evelyn, which we’ll see below. I like this set. With tax and shipping, though, it ends up being around 9,500 yen—and I wasn’t able to justify this purchase since most of the items seem fairly standard. You could get the tank top and long skirt pretty much anywhere.

Brand: Evelyn
Options: Black Mix or Off White
Price:
8,000 yen (tax excluded)
Items:
5 (including bag)
Link:
https://evelyn.tokyo.jp/item/detail/1_1_EVMF-002_90/70
Contents: One Piece, 2 x Blouse, Skirt, Bag
Comments: I think I’m going to be getting this fukubukuro. I fell in love with it at first sight! I appreciate how easy the set is to coord, especially because I’m a big lazy butt. The neckline on the blouse is just so sweet and doll-like, and I love the frills on the other top-sweater-thing.

Brand: Honey Cinnamon
Options: Unisex or Girly
Price:
10,800 yen (tax excluded?)
Items:
5 (including bag)
Link:
not yet available (?), launching on December 1st
Contents: Outer, Blouse, One Piece, Skirt, Bag
Comments: I was waiting on Honey Cinnamon and a few other brands to make my decision about fukubukuro this year, since it’s my first time, but I’m not really feeling the contents of this happy bag! In a sense it was a relief because there are so many other happy bags I want, but still.. The bag is really cute but the blouse looks thin (and it's one that I could get anywhere). The pockets on the skirt are just so bafflingly huge that I don't know if they'd look good on me. And the dress is also one that we've seen in plenty of other lineups this year.

Brand: Ank Rouge
Options: Black or Pink (?)
Price:
16,200 yen (including tax)
Items:
7 (including bag)
Link:
https://www.shibuya109.jp/ap/item/i/A0AL0000EUDP
Contents: Outer (Jacket), 3 x One Piece, 2 Surprise, Bag
Comments: This fukubukuro is a little bit on the expensive side, but they’ve definitely released some adorable sh*t for this year’s lucky bag. THAT HOODIE IS SO CUTE! I’m also really really drooling over the coquettish one piece. I think the deciding factor that might sway me is knowing whether those 2 secret items might be accessories or clothes. Last year’s bag was only 10,800 yen so I’m curious as to what could justify that steep 5,000 yen price jump.

ankrouge.png

Brand: Cecil McBee
Options: Type A (fluffy poofy coat) or Type B (breasted coat)
Price:
10,000 yen (excluding tax)
Items:
9 (including bag)
Link:
https://www.shibuya109.jp/ap/item/i/A0AL0000EUDN
Contents: Jacket, Skirt x 2, One Piece, Sweater (Sweater Dress?), Sweater,Hoodie, Blouse
Comments: I’m a sucker for bargains, which means I’m really on the verge about this lucky bag. Considering I live in Indonesia, I probably won’t put the jacket or sweater (sweater-dress?) to much use. But you could probably make a whole week of coords with this bag, and that means there’s VALUE!!! AHHHHHH. But at the same time, “conceit is much fine, life is only once”? Come on Cecil, you can do better than that..

This brand actually has several other lucky bags, but those are geared more towards workout gear/merch.

Brand: Cherite by Prime Pattern
Options: Just one type!
Price:
10,800 yen (including tax)
Items:
7 (including bag)
Link:
https://fashionwalker.com/brand/primepattern/item/PPA0119H0001?areaid=ebPPA01&link=BRAND_PPA01_RANKING
Contents: Blouse, Sweater, Skirt, Sweater Dress, Bag, Cardigan
Comments: This is definitely a surprise stunner because I have paid essentially zero attention to this brand, and then all of a sudden they come out with this incredible lucky bag. It’s sold out on their site, so if you like this, definitely go snag one on fashionwalker! You can do a lot with these six items since they all work so pleasantly together. The fact that there’s no jacket here is probably one of the reasons why I like it so much.

Brand: Swankiss
Options: Just one infamous angel bag
Price:
19,440 yen (including tax)
Items:
6 (including bag)
Link:
https://fashionwalker.com/brand/primepattern/item/PPA0119H0001?areaid=ebPPA01&link=BRAND_PPA01_RANKING
Contents: Blouse x 2, Dress, Outer (Jacket), Beret
Comments: The Swankiss Angel Bag is pretty famous. It just launched today (Nov 27) and was sold out on the site in like, less than an hour. Personally I don’t like it as much as I want to, and I definitely can’t justify the 19,400 yen price tag. I found the length of the dress and the coat to be a bit short. On top of that, one of the 5 clothing items you get is a beret—in my humble opinion, there are better options to get this year. The lace on the blouse is also really… OUT THERE..

Brand: EATME
Options: Black or Pink
Price:
16,200 yen (including tax)
Items:
6 (including bag)
Link:
https://runway-webstore.com/ap/item/i/m/3418679001?aid3=rcmenu_NA_list
Contents: Outer (Jacket), One Piece, Bag, 3 x Mystery
Comments: If it were up to me and I had to choose between Ank Rouge or this, I’d most likely go with Ank Rouge. Their one piece is very similar, and I prefer how Ank Rouge has designed theirs.

eatme.png

Brand: merry jenny
Options: White or Pink, but can’t choose
Price:
10,000 yen (excluding tax)
Items:
5 (including bag)
Link:
https://fashionwalker.com/brand/merryjenny/item/MYJ0119H0001?areaid=ebMYJ01&link=BRAND_MYJ01_NEWARRIVAL
Contents: One Piece, Cap, Outer (Coat), Blouse, Bag
Comments: The dress is very cute, but everything else is meh. Nothing spectacular about this one, so I’m going to skip.

Brand: mercuryduo
Options: Pink Beige or Light Grey, but can’t choose
Price:
12,960 yen (including tax)
Items:
5 (including bag)
Link:
https://runway-webstore.com/ap/item/i/m/0018679001?colvar=M84&aid3=md_official_store
Contents: Bag, Coat, Knit Dress, Skirt, Lace Top (“Bustier”)
Comments: I am very torn about this bag because I’m not sure what I’m going to get! I don’t love the previews enough to say, “Oh my god, I NEED this”. I like the outfits the models are wearing (see the photos below) but.. will I actually be getting anything even remotely similar to that? I was almost going to get this, but ultimately decided against it :(

mercury.png

Brand: dazzlin
Options: Beige or Grey, but can’t choose
Price:
10,800 yen (including tax)
Items:
6 (including bag)
Link:
https://runway-webstore.com/ap/item/i/m/0218679001?pi=p_sp_dz_2019happybag&aid3=2019_fukubukuro_dz
Contents: Bag, Coat, Basic Skirt, Knit, Dress, ?
Comments: I love the dazzlin brand but I also can’t justify this purchase. I really hate blind buying, and I don’t want to spend that much money on things I may totally hate.

dazzlin.png

Okay! Phew, thanks for sticking around. Anyways, I really like the dominant color themes this year—grey, pinkish beige, white, black..

We can also see a shift in these brands to a more larme-esque style, which I love. Glen check is also featuring incredibly prominently, which is nice because we can see how different brands have interpreted the trend and choose which we like best.

Some other brands whose lucky bags I’m waiting on:

Rosemarie seoir (the Holy Grail)
and of course, Liz Lisa.

I’m actually a bit apprehensive about Liz Lisa because they’ve been doing so many patterned fukubukuro (I wasn’t a fan of the My Melody print from last year). I’m curious to see whether they’ll jump on the glen check trend as well. I hope that this post helped you out a bit, and thanks for stopping by <3


Theodora AbigailComment